Background
As cliche as it may sound, I was one of those kids who received a camera for Christmas and who’s life was changed as a result. It all began when I was twelve. I was a very shy but curious young girl. This camera was like a magic door to a world full of miracles and wonders. Through the lens I began to explore the world. People became accessible. Nature became the garden of Eden. I had found my calling and my way of relating to the world around me. Most importantly I had some powerful things to offer the world….My unique vision. Sensitivity to light. Natural talent for making people feel comfortable. And the ability and determination to go to any length to tell stories and to explore people and places.
In high school I became an apprentice to a great product photographer, Bob Greenberg. I learned that product photography was not my thing. Unless the product was edible, hee hee! I very much enjoy doing food and beverage photography. After high school I studied at the Southeast Center for Photographic Studies with Eric Breitenbach, a brilliant teacher. I was fortunate to meet and work for Gordon B. Ames, genius of the Ansel Adams Zone System school of black and white photography and photo printing. For four years, Gordon taught me all he knew about the fine art of B&W printing. As my mentor, he also encouraged me to ‘pound the pavement’ and and share my work with those who could put my talent and passion to good use. I obtained a degree in Journalism and Mass Communications from Florida International University. Then, I started my freelance photography career at the age of twenty two. This is how I became what I am today, a visual story-teller and photographer who creates beautiful, emotionally engaging images. I’m fifty now and I hope to get another fifty years of shooting stories and exploring this magical universe. Based in Fort Lauderdale, Florida, I live with my two amazing girls, Anjolie and Ellie, and our two Boston Terriers, Bella and Bubba. I love nature, fitness, good food, good friends and travel.
Experience
My passion for light in all its manifestations, has allowed me to excel in a multidisciplinary career within the advertising, lifestyle, hospitality, corporate and industrial worlds of photography. I am as comfortable photographing people for advertising, hospitality and lifestyle clients as I am with architectural photography, interiors and food. I strive to make images that feel authentic and real. Helping others achieve their marketing and brand goals inspires me creatively and is what guides my work. No commercial photography assignment or production is too small or too large. My creative process begins in pre-production meetings with clients, followed with exceptional on location photography skills, appropriate digital post production techniques and ends with high quality deliverables. Based in South Florida, I shoot world wide with the assistance of countless talented resources, which I have collaborated with throughout 28+ years in the industry. I seek to collaborate with creative teams with the following visual communications needs: Advertising Photography, Lifestyle Photography, Hotel and Resort Photography, Hospitality Photography, Corporate Photography, Industrial Photography, Healthcare Photography, Portrait Photography, Editorial Photography, Annual Report Photography, Education Photography, Architectural Photography, Interiors and Exteriors Photography, Aerial and Drone Photography. No vision is unattainable.
Philosophy
As a creative professional I have learned to live by certain principles that ensure my creative and financial success and my peace of mind. I do this by working my hardest. Being one hundred percent responsible and accountable. Exercising everyday. Laughing every day. Knowing my boundaries. Seeking balance in all things. Loving all beings. Focusing on abundance. Praising God for all things positive and negative.
CLIENTS
- Getty Images
- AT&T
- Western Union
- PNC Bank
- Disney Vacations
- Dupont
- Harley Davidson
- Sunbrella
- Reebok
- Phelps Dodge
- Florida Power & Light
- Bellsouth
- Cimolai Industries
- Sea Star Shipping
- Finotex
- Costco
- The Alcoa Foundation
- Lucent Technologies
- Derecktor
- Best Roofing
- Costa Farms
- Air Jamaica
- US Army
- Autonation
- Biltmore Hotel
- Hilton Hotels
- Knight Foundation
- Mandarin Oriental
- Lowes Hotels & Resorts
- Margaritaville Resorts
- Codina and Carr
- Broward Health
- Marrinson Group
- Spirit Voyage Records
- Orthocare Innovations
- Nova Southeastern University
- University of Florida
- Kaplan University
- Broward College
- Barbara Bush Foundation
- American Diabetes Foundation
- Alzheimers Foundation
- Super Lawyers
- Best Lawyers
- Ferraro Law Firm
- Florida Trend
- Business Week
- The Wall Street Journal
- Readers Digest
- Cigar Aficionado
- Der Spiegel
- Travel & Leisure
- Legacy Companies
- Levy Foods
- PGA Resort
- Quirck Healthcare
- The Pampered Chef
- Ascendo
- Ten Global
